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Briatore believes that Alpine could compete for championships within three years.

by Lena Garcia
Briatore believes that Alpine could compete for championships within three years.

Flavio Briatore’s Vision for Alpine’s Future in Formula 1

Flavio Briatore’s return to Alpine has generated a buzz of optimism within the world of Formula 1. The seasoned Italian manager is back at the helm and is fully committed to reviving the team’s competitive edge. In a recent interview, Briatore expressed his belief that Alpine can once again emerge as a leading contender in the sport, aiming to reclaim its place on the podium within a three-year timeframe.

Confidence in Alpine’s Project

Briatore’s confidence in Alpine is evident. He stated that he does not perceive the teams currently leading the grid as anything extraordinary. Instead, he believes that with the right approach and dedication, Alpine can close the gap. “I promised Luca di Meo, the CEO of Renault, that in two to three years, the team would either be on the podium or very close to it,” he shared. This commitment underscores Briatore’s determination as he resumes his role with the team, after having been an executive consultant since last year.

At 75 years old, Briatore has taken full control of Alpine once again following the unexpected departure of team principal Oliver Oakes after the Miami Grand Prix. Since then, he has initiated a significant internal restructuring, focusing on both technical and commercial aspects of the team. This restructuring includes the introduction of new sponsors and a reevaluation of personnel within the technical department.

Internal Restructuring and New Sponsorships

Briatore has been actively involved in reshaping the commercial side of Alpine. He noted, “We have already made changes in the commercial and marketing departments, and we’ve brought in two or three very important sponsors.” Additionally, he stated, “We have made a lot of changes in the technical sector. I would say the team is about 85% complete. There are still key pieces missing, but I know who they are.” This proactive approach signifies Briatore’s commitment to building a well-rounded and competitive team.

Despite the challenges faced in the current season, Briatore maintains that the performance of the car has potential. He emphasized the importance of maximizing the car’s capabilities to support the drivers effectively. “This year’s car is good. We just need to extract everything we can from it to help the drivers succeed,” he remarked.

Transition to Mercedes Power Units

One of the more controversial decisions Briatore has made involves the team’s switch from Renault to Mercedes power units starting in 2026. He acknowledged that this transition was challenging given the long-standing relationship with Renault. “It was a very difficult decision, considering everything we’ve been through together, but it was absolutely necessary,” he explained. Briatore believes that in order to compete at a high level, Alpine must align itself with the best technology available. He pointed out that indications suggest that Mercedes will have the most competitive engine on the grid next season.

The move to Mercedes engines represents a significant shift for Alpine, reflecting the team’s desire to elevate its performance and competitiveness in the fiercely contested arena of Formula 1. Briatore’s decision highlights his strategic thinking and willingness to make tough choices in pursuit of success.

Analyzing the Competition

Briatore remains skeptical about the teams currently ahead of Alpine. He provocatively stated, “If you look at the teams in front of us, they aren’t anything special. They are just more committed people, less distracted.” This comment reveals his competitive spirit and his determination to turn the tides in favor of Alpine. Briatore’s approach involves not only improving the technical aspects of the car but also fostering a culture of commitment and focus within the team.

His insights into the competition reflect a broader understanding of what it takes to succeed in Formula 1. It’s not just about having the fastest car; it’s also about the dedication and hard work that goes into every aspect of the team. Briatore’s leadership aims to instill this mindset throughout Alpine, ensuring that every member of the organization is aligned with the goal of returning to the top of the sport.

The Road Ahead for Alpine

Looking ahead, Briatore’s ambitious plans for Alpine are clear. He is focused on revitalizing the team’s structure and performance, setting the stage for a strong comeback in the coming seasons. With a blend of new sponsorships, a strategic shift to Mercedes power, and a renewed focus on team cohesion, Alpine is positioning itself for a brighter future in Formula 1.

The journey will require time, effort, and a collective commitment from everyone involved. Briatore’s experience and leadership will be critical in navigating the challenges ahead and ensuring that Alpine not only competes but thrives in the highly competitive environment of Formula 1.

In conclusion, Flavio Briatore’s return to Alpine marks a pivotal moment for the team. His confident vision and strategic decisions reflect a deep understanding of the dynamics of Formula 1, emphasizing the need for both technical excellence and a strong team culture. With Briatore at the helm, Alpine is gearing up for a transformative journey that could see it reclaim its status among the top competitors in the sport.

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