Apple TV Secures Exclusive Formula 1 Broadcasting Rights in the U.S. Starting 2026
In a significant development for motorsport enthusiasts in the United States, Apple TV has officially acquired the exclusive broadcasting rights for Formula 1 (F1) starting in 2026. This five-year agreement marks a pivotal moment in the sports broadcasting landscape, reshaping how fans will experience F1 in America.
The Shift in Broadcasting Rights
ESPN, a well-known broadcaster owned by Disney, has held the rights to air Formula 1 races in the U.S. since 2018. However, the network previously covered F1 from 1984 to 1997 before regaining the rights a couple of years ago. With the current contract set to expire at the end of 2025, the competitive bidding for broadcasting rights was anticipated. Although specific financial details are still under wraps, sources indicate that Apple’s deal is valued at over $140 million per year. In comparison, ESPN has been reportedly paying around $90 million annually since the beginning of 2023.
ESPN’s Response to the Transition
Following the announcement of this new broadcasting arrangement, ESPN released a statement expressing gratitude for the partnership with Formula 1. The network stated, "We’re incredibly proud of what we and Formula 1 accomplished together in the United States and look forward to a strong finish in this final season. We wish F1 well in the future." This sentiment reflects the significant contributions ESPN has made during its tenure broadcasting the races, particularly in popularizing the sport in a country where motorsport has historically faced stiff competition from other sports.
Acknowledgment from F1 Leadership
Stefano Domenicali, the CEO of Formula 1, also extended his gratitude to ESPN for their support and investment in the sport over the past eight years. In a statement, he noted, "You know, David, it’s not a matter of being hard or easy or difficult. I think that our duty is to look into the future and try to make sure that F1 can have the right platform for developing our growth." This forward-looking approach underscores the strategic move to partner with Apple TV, which is seen as a robust platform capable of further enhancing F1’s reach and growth in the U.S. market.
The Impact of Apple’s F1 Movie
Apple’s interest in securing the broadcasting rights for Formula 1 has been partly fueled by the success of the F1 film, an Apple Original Film that premiered in June 2025. Directed by Joseph Kosinski and produced by the acclaimed Jerry Bruckheimer, the movie has achieved remarkable commercial success, grossing nearly $630 million worldwide. This record-breaking performance has established it as the highest-grossing sports film in history, as well as the most successful film featuring lead actor Brad Pitt. The film’s popularity has undoubtedly contributed to a renewed interest in Formula 1, making it an attractive property for broadcasters looking to capture the excitement surrounding the sport.
What This Means for F1 Fans
With Apple TV taking the reins for broadcasting Formula 1 in the U.S., fans can expect a fresh and innovative approach to how races are presented. Apple has a history of investing in high-quality content and user experience, which could lead to enhanced viewing options, such as multi-angle perspectives, in-depth analysis, and exclusive behind-the-scenes content. These features may elevate the overall fan experience, making it more engaging and interactive than ever.
The Future of F1 Broadcasting
As we look toward the future of motorsport broadcasting, the partnership between Apple TV and Formula 1 could set a new standard in how sports are delivered to viewers. The shift from traditional cable networks to streaming platforms reflects broader trends in media consumption, as audiences increasingly prefer on-demand access to their favorite content. This move aligns with the growing popularity of streaming services, which have become essential in reaching younger demographics who may not subscribe to traditional cable.
Conclusion
The announcement of Apple TV’s exclusive rights to broadcast Formula 1 in the United States is a game-changer for both the sport and its fans. With a significant investment from Apple and a commitment to delivering a top-notch viewing experience, the future of Formula 1 in the U.S. looks promising. As the sport continues to grow in popularity, fans can anticipate innovative ways to engage with their favorite drivers and teams, making the upcoming seasons even more exciting.
