Globo’s Return to Formula 1: A New Era of Coverage
After a five-year hiatus, Globo is set to re-enter the world of Formula 1 broadcasting. The network announced its plans for a special programming lineup aimed at both existing fans and newcomers to the sport. This initiative, revealed on Tuesday, is designed to enhance viewer engagement and excitement as the new season approaches.
Special Programming for the Comeback
To celebrate this much-anticipated return, Globo is preparing a series of special features that will span across its various platforms. One of the most significant components of this programming will be a three-part series set to air on the network’s flagship news program, Jornal Nacional. These episodes will dive deep into the upcoming 2026 Formula 1 season, highlighting various aspects that fans will find intriguing.
In-Depth Features on Regulation Changes
The first episode will focus on the new regulations set to take effect in 2026. Formula 1 is known for its ever-evolving rules, and this season promises to bring significant changes that will impact team strategies and vehicle performance. Globo aims to break down these regulations in a way that is accessible to all viewers, ensuring that even those who are not yet familiar with the intricacies of the sport can grasp what’s new.
Innovations in Broadcasting and Technology
The second episode of the series will spotlight the innovations in broadcasting and technology that viewers can expect to see during the upcoming season. As Formula 1 continues to evolve, the ways in which fans experience the races are also changing. From enhanced graphics to more immersive viewing options, Globo will showcase how these advancements will enhance the viewing experience.
Meet the Drivers and Teams
The final episode of this preview series will introduce fans to the drivers and teams for the 2026 season. Among the highlights will be a special focus on Gabriel Bortoleto, a Brazilian driver making his debut with the Sauber team. By profiling both established stars and newcomers alike, Globo aims to build a connection between the audience and the personalities that will be competing on the track.
Engaging Content Across Platforms
In addition to the main series on Jornal Nacional, Globo is also dedicating significant airtime to Formula 1 across its sports programming. Globo Esporte, a popular sports news show, will feature segments that introduce the grid for the 2026 season, giving fans a comprehensive look at the teams and drivers. Notably, a fan of the sport will assist in presenting these segments, emphasizing the community aspect of Formula 1 fandom.
Weekly Pre-Race Shows
Every Sunday, the Auto Esporte program will provide viewers with a pre-race warm-up. This show will include fresh interviews, weather forecasts, and up-to-date information from the paddock. Fans can look forward to behind-the-scenes insights that reveal what goes on beyond the track. The show aims to create an engaging atmosphere, drawing viewers into the world of Formula 1 and building excitement for each race weekend.
Highlighting Brazilian Talent
One of the standout features of Globo’s programming will be its focus on Brazilian driver Gabriel Bortoleto. The network plans to provide in-depth profiles that follow his journey throughout the season. This includes two specific segments that will cover his experiences and performances during his rookie year. By spotlighting Brazilian talent, Globo is not only promoting the sport but also fostering national pride among its viewers.
Exploring Fan Culture
Globo’s coverage will also delve into the vibrant culture surrounding Formula 1. The network recognizes that the sport is more than just races; it’s a community of passionate fans. As part of this initiative, a new program will air on 15 Fridays, aimed specifically at novice fans. This show will be set in a themed environment that resembles a team garage, creating an immersive experience. Familiar segments, such as "os cavalinhos," will also make an appearance, catering to long-time sports enthusiasts while drawing in new viewers.
Comprehensive Coverage of Races
As part of its commitment to Formula 1, Globo plans to broadcast a selection of races throughout the season. Viewers can look forward to watching six podium finishes from the 2026 season on open television. This strategic choice allows Globo to deliver a taste of the excitement while also making the sport accessible to a wider audience.
A Multiplatform Approach
For the 2026 season, Globo is implementing the largest multiplatform broadcasting strategy in its history. This means that fans can expect to find content not only on traditional television but also across digital platforms. This approach is designed to capture the attention of a diverse audience, ensuring that everyone, from die-hard fans to casual viewers, can engage with the content in a way that suits their preferences.
Conclusion
Globo’s return to Formula 1 broadcasting marks an exciting chapter for both the network and its viewers. With a rich lineup of programming designed to educate, entertain, and engage, the network is poised to rekindle interest in the sport. By focusing on new regulations, technology, and the stories of drivers, Globo is creating a comprehensive experience that speaks to both seasoned fans and newcomers alike. As the 2026 season approaches, the anticipation continues to build, setting the stage for a thrilling year in Formula 1.
